- Monitor, identify, and develop strategies to effectively achieve sales target.
- Manage end-to-end digital projects, launch and on-going campaigns.
- Suggest and implement direct marketing methods and strategies for improvement and to increase profitability.
Set, manage and monitor marketing budget.
- Liaise and manage agencies and partners, monitor ROI and KPIs.
- Provide monthly analytic reports with recommendations specific to driving and optimizing traffic, behavior, campaign response, keyword research/analysis, SEO, and SEM opportunity.
- Review new technologies and stay up-to-date with digital media developments to keep the company at the forefront of developments in digital marketing.